Koi & Roi — PS 2026

Creative practice working for clients all around the world by using research, conceptual thinking and sensitivity as our main tools to deliver unique results above ordinary. With more than 10 years of experience, the studio is constantly seeking for new projects to expand and evolve its multidisciplinary methodology, vision and approach.

Multidisciplinary design studio. Based in Mexico City and New York City . Multidisciplinary design studio. Based in Mexico City and New York City .

Koi & Roi
With this project, the focus was on evolving the symbolic part of the grain of rice as a main ingredient in the cuisine, so we re-interpreted elements that we consider part of their visual identity. Through a series of graphic exercises, we reviewed the typeface, and customized the font to hold the grain of rice into a timeless and modern interpretation.

The interiors -designed by the artist Brian Thoreen- create a unique atmosphere that can showcase any product regardless of its size or shape. The materiality of the store serves as a clear canvas, open to diversity and creativity.

Inspired by Mexican souvenir shops, the store offers high-quality products from designers, artists, and visionaries, embodying luxury through Design + Quality + Fair Labor. The product range includes ceramics, perfumes, soaps, candles, and more, all designed to fit conveniently into travel luggage.